Creating New Touchpoints Through Website Localization

Through workshops, we defined the brand’s “core identity” and provided comprehensive support, including strengthening local branding for their website.

This initiative created new touchpoints to connect with the Japanese audience and enhanced the brand’s presence in the market.

Brand Localization

We began by understanding the brand’s position in Taiwan and conducting a thorough hearing. Based on the desired corporate brand image for the Japanese market, we extracted key themes and adapted them into content using Japan-specific expressions and phrasing.

Articulating the Corporate Brand and Implementing SEO Strategies

Instead of simply translating industry-specific terminology, we carefully considered the context and intent behind the terms to make them more comprehensible in Japanese. Additionally, we incorporated creative approaches from both SEO and branding perspectives to maximize effectiveness.

Our Impact

Our approach boosted traffic to the Japanese website. Additionally, the expertly localized content allowed potential clients and partners to access valuable insights and information, fostering stronger engagement and connections.